Is there a market for self-help books Lisa Daily shop.author.coach

📈 Is There a Market for Self-Help Books in 2025?

📈 Is There a Market for Self-Help Books in 2025?

(Spoiler: It’s Bigger Than You Think)

Before you spend hours writing and outlining your book, you might be wondering:
Is there really a market for self-help books? Good news: YES. And not just a market—we’re talking about a booming, billion-dollar industry filled with readers actively looking for advice, solutions, and guidance… aka your book.

🎥 Watch the full video here
🎁 Get the free Self-Help Book Template


📊 How Big Is the Self-Help Book Market?

If you’ve been Googling things like “Is the self-help industry growing?” or “How profitable are self-help books?”—you’re asking the right questions. Before you write your first word, you want to know if there’s a real opportunity here.✅ In the video above, I cover:

  • How big the personal development industry really is
  • What kind of books are selling
  • Who’s buying them (spoiler: it’s not just your therapist's book club)
  • How your book can become a launchpad for multiple income streams

💡 Self-help isn’t a trend. It’s a constantly evolving market that’s only getting more profitable as more people look for personal growth, mindset support, and coaching-style books.


🔥 Self-Help Book Industry Statistics (That’ll Make You Hit “Publish”)

📈 The global personal development market is projected to reach $67 billion by 2030
📘 Books are one of the top-selling products in the personal development space
🎯 The most successful authors don’t just sell books—they create brandsAnd yes—self-help books are profitable, especially when they’re:

  • Clear and actionable
  • Written for a specific audience
  • Aligned with a product, service, or coaching offer

If you're a coach, entrepreneur, expert, or just someone with a powerful message—there’s absolutely a place for your book on the shelf (and in your readers’ carts).

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👀 Who Actually Buys Self-Help Books?

Understanding the demographics of the self-help market helps you write a book that connects and sells.According to industry trends:

  • 70% of self-help book buyers are women
  • Millennial and Gen Z readers are driving a huge spike in personal development consumption
  • The audience is diverse, highly engaged, and actively searching for transformation

And they’re not just buying one book—they’re buying several. So if you’re worried about competition, remember: readers don’t want one self-help book—they want a stack.


🛠️ Free Self-Help Book Template Download

Thinking about writing a self-help book? Don’t wing it. Use this free template to:
✅ Nail your message
✅ Follow a bestselling structure
✅ Avoid the “rambling motivational speaker” trap
✅ Finish your book faster

🎁 Get the free Self-Help Book Template here
Includes my creative work plan + outline used by bestselling authors.


📺 Watch Next: Build Your Self-Help Book Empire

Here are some of the most popular videos to binge next:

🔹 How to Structure a Self-Help Book | Use the Bestselling Self-Help Outline
🔹 How to Write a Bestselling Self-Help Book for Big Money!
🔹 How Long Does It Take to Write a Self-Help Book?
🔹 Can Anybody Write a Self-Help Book?
🔹 How to Write a Self-Help Book Proposal That Sells
🔹 How to Write & Publish a Self-Help Book FAST


💬 Final Thoughts from Your Book Coach

So, is there a market for self-help books?
Absolutely. And there’s room for you in it. The only thing more profitable than a finished book is a finished book with a plan behind it.
📄 Start with the free template: bit.ly/selfhelp-template
🎥 Then dive into the video: Is There a Market for Self-Help Books?

The industry’s ready. The readers are waiting.
Let’s get your book out there. 🚀

💥 Read this next: How to Write a Self-Help Book


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Lisa Daily
Book Coach & Bestselling Author
http://author.coach

Lisa Daily here, I’m a USA Today bestselling, award-winning, traditionally & indie published author of 14+ self-help and romance books, and a book coach for everyone from brand new aspiring authors to 6- and 7-figure authors like Renee Rose, Theodora Taylor, Maggie Marr, Ines Johnson, Kel Carpenter, Lee Savino, and Heather Hildenbrand. 💙 Best. Job. Ever. 🎉 I'm the author of several writing books including How to Write a Self-Help Book in 14 Days and What 7-Figure Authors Do Differently. I've been called the "go-to book coach for 6- and 7-figure authors." I'm the founder of the Bestseller Academy: Write a Self-Help Book in 30 Days Course and host a popular writing and publishing advice YouTube channel, Bestselling Author Writing Coach.